Loading
00
Single Image
Product Launch
Finlandia
Role: Lead Designer

Whilst working for London agency Article 10 I was asked to design a microsite for the vodka brand Finlandia. The project was to help them launch their new bottle design.

The new launch had many moving parts, but my job was simple: design a website that illustrated their new bottle and Finlandia’s story with seamless style.

Microsite

STORYTELLING

Site visitors were initially met with a headline video that set the scene and inventively emphasised Finlandia’s new brand.

CONSUMER-DRIVEN

The consumer needed to be at the forefront of this website. Creating a 360 degree 3D model that could be interacted with allowed the user to have a sense of the bottle being in their hands — without even leaving the house.

Single Image
IN THE DETAIL

Over the 3D model, there were hotspots to reveal every intricate detail of the new bottle. The responsive microsite also took the user on a journey through the Finlandia bottle history and time to launch.

Single Image
Single Image